Lancaster, PA - Lancaster Archery Supply, for the second year in a row, has been named one of Newsweek’s Best Online Shops for 2026.
The list includes 500 online shops across 25 categories, including outdoors, media and electronics.
Through its online store found at Lancasterarchery.com, Lancaster Archery Supply offers one of the largest selections of gear for target archery, bowhunting and recreational archery in the world.
With its online operation based at its warehouse facility in Leola, Pa., the company separates itself from others in the outdoors category through its wide selection of the highest quality equipment, its easy-to-navigate web-based store, its commitment to having inventory in stock, by offering fast, accurate shipping and by having excellent customer service. The Customer Service Department, in fact, is staffed by accomplished archers, ensuring that when customers ask questions via chat or phone while placing orders, they are getting educated advice.
Another innovation is Lancaster Archery Supply’s online “string builder.” This is a feature exclusive to lancasterarchery.com that allows shoppers to virtually build their own bowstrings so they can get the custom look and function they want.
“We have a team of employees who work hard every day to make sure that our online customers have the best experience possible when they come to us looking for archery equipment,” said Rob Kaufhold, who founded Lancaster Archery Supply in 1983.
Newsweek’s rankings are based on objective evaluations and an online survey of more than 3,000 American online shoppers, both of which were used to score shops across eight dimensions: trust and security, purchase and delivery, structure and usability, service and communication, technical details, payment, likelihood of purchase and traffic growth.
Lancaster Archery’s online store scored well in all of these categories – a testament to the company’s never-ending commitment to improving the interaction customers have with its website.
Lancaster Archery Supply is an industry leading archery equipment distributor and retailer. In addition to its thriving phone and web-based sales center, supported by a warehouse carrying more than 82,000 products from more than 700 manufacturers, the company also operates a Pro Shop and training Academy in Lancaster, Pa.